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Achieving more

Six ways to rate a content creator? (Part 2)

Does the content go deep enough to fascinate your audiences?

5th October 2025 How do you rate a content supplier. Part 2. Paul Claireaux

Six ways to rate a content creator? (Part 2)

Does the content go deep enough to fascinate your audiences?

5th October 2025

This (10-minute read) is the second of three Insights for owners of Financial Planning and Advice firms, in which I outline six questions to help you assess any potential (or existing) content supplier. If you’d rather talk than read about these six tests, you can book a meeting here

What exactly is ‘Education-First’ Marketing?

And why is it the key to YOUR business success?

4th September 2025 School children. Hands up. Paul Claireaux

What exactly is ‘Education-First’ Marketing?

And why is it the key to YOUR business success?

4th September 2025

A 10 to 20 minute read, depending on your speed. In this Insight, I’ll explore why leading firms (in all professional services) now take an education-first approach to marketing. And we’ll see why this is crucial to your firm’s long-term success, regardless of how you obtain enquiries for your services.

Should you pay for financial advice?

And if so, what's a reasonable price?

26th August 2025 Lost in front of map. Paul Claireaux

Should you pay for financial advice?

And if so, what's a reasonable price?

26th August 2025

If you’re considering working with a financial coach, planner, or adviser and are concerned about the potential cost, this Insight is for you. This is a 10 to 20-minute read, depending on your speed. Yes, it’s quite a long read, but we believe everyone needs to understand the (various) answers to this question. After all,…

Can you solve the same birthday riddle?

and how could that help you in life?

20th August 2025 School children. Hands up. Paul Claireaux

Can you solve the same birthday riddle?

and how could that help you in life?

20th August 2025

A 5 to 10-minute read – depending on your speed. In our Insight on why financial planning is not common sense, we asked you to guess the answer to this same-birthday riddle. And if you’ve not yet read that Insight, start there.

How to build an awesome financial plan.

And map it out on one sheet of paper.

8th March 2025 Seven Steps. Paul Claireaux

How to build an awesome financial plan.

And map it out on one sheet of paper.

8th March 2025

A 10 to 20-minute read, depending on your speed. The shocking thing is that almost no one knows how to design a financial life plan. Yet, there’s a widely agreed-upon (and life-changing) approach to this challenge that can help you regardless of where you live, your age, or your level of wealth. So, in this…

Why is financial planning a secret?

And what could this mean for you - and your loved ones?

8th March 2025 Why is this a secret. Shocked. Paul Claireaux

Why is financial planning a secret?

And what could this mean for you - and your loved ones?

8th March 2025

This is the first of three Insights in which we’ll reveal the biggest secret in personal finance – how to design a great financial plan. Later in this series, we’ll outline the (widely agreed) financial planning process in seven (A.W.E.S.O.M.E.) steps that you can use regardless of your age, income, wealth or wherever you live…

Why does content creation take so long?

and what can you do to save most of those costs?

18th February 2025 How much time. Paul Claireaux.

Why does content creation take so long?

and what can you do to save most of those costs?

18th February 2025

Why does content creation take so much time? Here’s an outline of why content creation takes so much time. First, it takes a financial planning qualified and skilled writer between 30 and 60 minutes (per 100 words) to create and finish a solid educational Insight of between 2,000 and 3,000 words. Yes, that sounds like…

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