Articles by Paul Claireaux

Do you really need a coach?

and are they worth paying for?

IDEAL work. IKIGAI. Paul Claireaux.

Do you really need a coach?

and are they worth paying for?

I like this ‘IDEAL’ work concept – but it’s a high bar to reach. And we must take care not to beat ourselves up when we’re not in that central zone – which is likely to be much of the time. Also be aware that this Venn diagram is often wrongly used to described the…

Six ways to rate a content creator (Part 3)

Do they expand your Insight library, and are their fees fair?

How to rate a content creator. Part 3. Paul Claireaux

Six ways to rate a content creator (Part 3)

Do they expand your Insight library, and are their fees fair?

This (10-minute read) is the last of three Insights for owners of Financial Planning and Advice firms, in which I outline six questions to help you assess any potential (or existing) content supplier. If you’d rather talk than read about this checklist, book a meeting with me here. 

Six ways to rate a content creator? (Part 2)

Does the content go deep enough to fascinate your audiences?

How do you rate a content supplier. Part 2. Paul Claireaux

Six ways to rate a content creator? (Part 2)

Does the content go deep enough to fascinate your audiences?

This (10-minute read) is the second of three Insights for owners of Financial Planning and Advice firms, in which I outline six questions to help you assess any potential (or existing) content supplier. If you’d rather talk than read about these six tests, you can book a meeting here

What exactly is ‘Education-First’ Marketing?

And why is it the key to YOUR business success?

School children. Hands up. Paul Claireaux

What exactly is ‘Education-First’ Marketing?

And why is it the key to YOUR business success?

A 10 to 20 minute read, depending on your speed. In this Insight, I’ll explore why leading firms (in all professional services) now take an education-first approach to marketing. And we’ll see why this is crucial to your firm’s long-term success, regardless of how you obtain enquiries for your services.

Who might be happy after a stock market crash?

and who might be seriously upset?

Grace, Ian and Robert. Paul Claireaux.

Who might be happy after a stock market crash?

and who might be seriously upset?

A 10 to 15-minute read – depending on your speed. By the end of this Insight (for investors of all ages), you’ll understand more than most people about this critically important paradox of investing. In short, you’ll know why stock market crashes can (simultaneously) be good news for some people and miserable for others! We…

Should you pay for financial advice?

And if so, what's a reasonable price?

Lost in front of map. Paul Claireaux

Should you pay for financial advice?

And if so, what's a reasonable price?

If you’re considering working with a financial coach, planner, or adviser and are concerned about the potential cost, this Insight is for you. This is a 10 to 20-minute read, depending on your speed. Yes, it’s quite a long read, but we believe everyone needs to understand the (various) answers to this question. After all,…

Can you solve the same birthday riddle?

and how could that help you in life?

School children. Hands up. Paul Claireaux

Can you solve the same birthday riddle?

and how could that help you in life?

A 5 to 10-minute read – depending on your speed. In our Insight on why financial planning is not common sense, we asked you to guess the answer to this same-birthday riddle. And if you’ve not yet read that Insight, start there.

How many ways are you unique?

And why is this the key to planning your money?

How many ways are you unique. Clean. Paul Claireaux

How many ways are you unique?

And why is this the key to planning your money?

When we recognise we’re unique, we stop wasting time looking for ready-made financial plans – from bloggers, influencers or the money pages of the Press. Instead, we focus on designing what we need – a plan for our unique circumstances and financial life goals. We are unique in many ways, as we’ll see, but we…

Why financial planning is not common sense.

and why that's a good thing.

Common Sense. Clear Simple and Wrong. Mencken.

Why financial planning is not common sense.

and why that's a good thing.

A 10 to 20-minute read – depending on your speed. Most of us look for common-sense answers to various questions in life. In this Insight, we’ll explore why that is often a bad idea, particularly when it comes to money. Of course, common-sense answers to simple questions can be helpful. But with complex questions (like…

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